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General Bulletin 2006-2008

Courses of Instruction

BUSINESS ANALYSIS (BUS-Business)

MPT 301 Macro Concepts in Contemporary Business (3)

Examines the tools and methodologies involved in the development and the management of the production of new media. Students study different development models in a real-world setting with a client project, consultatively producing an interactive solution. Prerequisite: Enrollment in the Summer Business Institute and co-registration with BUS 302 and BUS 303.

MPT 302 Micro Concepts in Contemporary Business (3)

An introduction to issues related to business processes and their integration at the individual firm level. This course takes the perspective of the individual within a firm. It is designed for students without academic preparation in business who have majors outside the School of Business. Topics include ground level views of the various functional areas of a business such as marketing, finance, operations, human resources, and information systems. It exposes students to these areas in the context of the various processes a business must execute in order to add value to the customer. Prerequisite: Enrollment in the Summer Business Institute and co-registration with BUS 301 and BUS 303.

MPT 303 Business Process Integration (3)

A project based course where material introduced in BUS 301 and BUS 302 is supplemented with additional material on the strategic planning and supply chain management processes. The course integrates student understanding of business processes through a multidisciplinary and crossfunctional team project. This project is coached by a group of instructors from a variety of academic areas. The project simulates the development of a new product within an existing business. This course is designed for students without academic preparation in business who have majors outside the School of Business. Prerequisite: Enrollment in the Summer Business Institute and co-registration with BUS 301 and BUS 302.

371 International Business (3)

Acquaints students with problems encountered and adaptations required in business operations within foreign environments. Prerequisites: ECO 201 and ECO 202.

371L International Business (4)

Acquaints students with basic concepts and analysis of environmental factors in which international businesses operate, strategic alternatives and applications, case studies, and country analyses. Offered on Luxembourg campus. Credit for graduation will not be awarded for more than one of BUS 371 or BUS 371L. Prerequisite ECO 201 and ECO 202.

373 International Business in Focus (3)

A survey of the interrelationships of world business operations; an introduction to current conceptual perspectives; cultural, political/legal and economic constraints, the international financial and trade frameworks, and the problems, challenges, and opportunities facing the multinational corporation in a particular country or region of the world. At most six credit hours toward graduation can be earned from any combination of BUS 371 and BUS 373.

MPC 461 Small/Emerging Enterprise Consulting (3)

Students apply problem- solving methodology by consulting selected local small businesses that have requested management assistance. Each selected company demonstrates a wide range of problems crossing the fields of finance, marketing, accounting, production, human resources, information systems, computer systems, strategic and tactical planning, growth and downsizing, procurement, control of inventory, quality control, and forecasting. Students learn to integrate and apply their business knowledge in “real world” settings and test their analytical skills by confronting and solving complex business problems. Prerequisite: Students must have completed junior level courses for their major and should be taking two or more senior level courses concurrently with the course.

MPC 494/594 Sustainability Perspectives in Resources and Business (3)

Addresses the need for interdisciplinary understanding of the pattern of declining quantities of critical resources and growing public awareness of environmental degradation, an understanding of relevant ecosystems, social and economic institutions and policy, and the prospects for the business community to facilitate resolution of these concerns. Three alternative prerequisites: (A) senior standing as a business major and one of BOT 131 or GLG 121 or ZOO 121; or (B) senior standing as a science major and ECO 201 and 202; or (C) senior standing and completion of Thematic Sequence ECO 5 Sustainable Systems. Cross-listed with BOT, GEO, GLG, and ZOO 494.

601 MBA Strategy Module (1)

Introduces the MBA student to concepts, theory, and decisions associated with business strategy. Examines the role and importance of cross-functional integration as it relates to business strategy and competitive success.

605 MBA Business Skills Seminar (1)

Introduces the MBA student to a variety of skills necessary for the successful completion of the full-time MBA program and the extended internships that are a part of that program.

621 New Product and Service Design (2)

Explores the process of new product and new service design. Coverage of approaches to infuse innovative thinking into organizations, structure new product/service initiatives, evaluate alternative initiatives, and then launch them successfully.

622 Customer Acquisition (2)

Introduces students to the basic concepts involved with the customer acquisition process. The topics covered include market segmentation, pricing and profitability analysis, product and service promotion, and customer relationship management.

623 Internal Process Integration (2)

Introduces students to internal business processes that span functional boundaries. The focus is on the four dominant processes of financial planning, resource planning systems, the cash-to-cash cycle, and after-sale processes.

624 Process Design and Improvement (2)

Examines the technical and human aspects of process design and improvement. Included are process design and improvement frameworks and techniques and how those approaches can be integrated with change management.

625 Graduate Business Seminar I (1-2)

A Graduate Seminar in selected business topics. Contemporary theories, research, and application in integrative business topics. Examines topical issues related to content in other courses to extend the curriculum into such areas as business ethics, legal issues, and specific decision-making techniques.

629 Graduate Business Field Study (1)

Designed to provide the full-time MBA student experience in applying and researching actual business theory and skills. Students are assigned to 5-person teams and given a business project to complete for an area business.

633 External Process Integration (2)

Introduces students to processes that span business boundaries and result in business-to-business relationships. Included are supply chain management, inbound and outbound logistics configuration, outsourcing, supplier performance metrics, and customer relationship management.

637 Managing Competition (2)

Focuses on competitive intelligence and its application to dynamic markets; identification of a competitive sphere’s background features as well as expectations for the behavior of key players. Involves competitive intelligence; the acquisition, dissemination, and tactical and strategic application of knowledge. Addresses the game-theoretic dynamics common in many markets and how players engineer these games to pursue individual and market-wide goals.

638 Global Markets (2)

Introduces MBA students to the basic concepts involved with global markets. Global markets provide coverage of such macro issues as transitioned vs. transitional economics, regional/global interdependencies and political risk, and financial implications are covered.


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