Directory

fishergj

Contact Information

Office Hours

  • FALL 2017
  • Information to come

Links

* Accessible version of PDF available upon request.

Gregory Fisher

Assistant Professor

Marketing

Profile Biography Courses

Academic Background

  • Ph.D., University of Illinois, 2014
  • International MBA, University of South Carolina, 2003
  • B.A. University of Missouri - Kansas City, Economics, 1999

Academic & Professional Experience

  • Assistant Professor, Miami University (2014 - Present)
  • Instructor, University of Illinois (2011, 2014)
  • Teaching Assistant, University of Illinois (2010 - 2014)
  • Hubbell, Product Marketing Manager (2006 - 2009)
  • Hubbell, Accounting Manager (2004 - 2006)
  • Hubbell, Management Development Rotation Program (2003 - 2004)
  • ICA Fluor Daniel (2002)
  • Burns & McDonnell Consulting Engineers (1999 - 2001)

Selected Publications

  • Stanko, Michael A., Gregory J. Fisher, and Marcel Bogers, (2017) “Under the Wide Umbrella of Open Innovation,” Journal of Product Innovation Management, Forthcoming.
  • Fisher, Gregory J., and Eric (Er) Fang, (2017), “Customer-Driven Innovation: A Conceptual Typology, Review of Theoretical Perspectives, and Future Research Directions.” Handbook of Research on New Product Development Research, Peter Golder and Debanjan Mitra (Eds.). Edward Elgar Publishing, Forthcoming.
  • Fisher, Gregory J., and William J. Qualls, (2017), “A Framework of Interfirm Open Innovation: Relationship and Knowledge Based Perspectives,” Journal of Business and Industrial Marketing, Forthcoming.
  • Tang, Tanya Ya, Gregory J. Fisher, and William J. Qualls (2016), "œInterfirm Alliance Configuration as a Strategy to Reduce Shareholder Risk", Journal of Business Research, 69 (3), 1199-1207.
  • Yao, Zheng, Zhi Yang, Gregory J. Fisher, Chaoqun Ma, and Eric (Er) Fang (2013)," œKnowledge Complementarity, Knowledge Absorption Effectiveness, and New Product Performance: The Exploration of International Joint Ventures in China," International Business Review, 22 (1), 216-227.
  • Ma, Chaoqun, Zhi Yang, Zheng Yao, Greg Fisher, and Eric (Er) Fang (2012). "œThe Effect of Strategic Alliance Resource Accumulation and Process Characteristics on New Product Success: Exploration of International High-Tech Strategic Alliances in China," Industrial Marketing Management, 41 (3), 469-480.

Honors & Awards

  • Sheth Doctoral Fellowship, 2013
  • Irwin Fellowship, 2012 - 2013
  • AMA / Sheth Doctoral Consortium Fellow, 2012
  • Sheth / Sudman Research Award, 2011 - 2012