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stearnjm

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James Stearns

Academic Advisor

Academic Advising

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Academic Background

  • PhD Florida State University, 1981
  • M.B.A. Northeastern University, 1976
  • B.S. Boston College, 1971

Academic & Professional Experience

  • Professor, Marketing Department, Miami University (1997-present). Professor Emeritus, Academic Advisor, Miami University (2011-present)
  • Professor and Chair, Marketing Department, Miami University (2002-2011)
  • Professor, Marketing Department, Miami University (1997-2002
  • Associate Professor, Marketing Department, Miami University (1984-1997).
  • Assistant Professor, Marketing Department, Miami University (1980-1984).
  • Marketing and Quantitative Methods Instructor, Florida State University (1978-1980).
  • Sales and Sales Management, Terminix International (1972-1974).

Recent Publications

  • Stearns, J. M. & Borna, S. (2006). The Ethics of Refund Anticipation Loans: An Exploratory Study. Business and Society Review.
  • Borna, S., Stearns, J. M., Avila, R., & McCarthy, M. S. (2005). Obesity Effects and Interactions in the Sales Management Context: Social Category and Social Identity Explanations. Marketing Management.
  • Stearns, J. M. & Borna, S. (2004). Beyond Prestige Pricing: Coverage of Counter-Intuitive Demand in Marketing Education. Marketing Education Review.
  • Stearns, J. M., Borna, S., & Oakenfull, G. (2003). Buying for Love of Country: Assessing the Ethics of Patriotic Appeals in Advertising. Business and Society Review, 108 (4), 509-521.
  • Stearns, J. M., Greenlee, T., & Ronald, K. (2003). Contexts for Communication: Teaching Expertise Through Case-Based In-Basket Exercises. Journal of Education for Business, 78 (4), 213-220.

Honors & Awards

  • 2002: Phi Gamma Delta Commendation.
  • 2001: Phi Gamma Delta Commendation.
  • 2000: Teaching Award nominee, Farmer School of Business.
  • 2000: Richard T. Farmer Teaching Award, Farmer School of Business.
  • 2000: Phi Gamma Delta Commendation.

Areas of Expertise

  • Business social responsibility
  • Marketing ethics
  • Marketing research