News

Pi Sigma Epsilon Still the Team to Beat

April 2013




Miami's Pi Sigma Epsilon, Gamma Gamma chapter is no stranger to the spotlight. For the past fifteen years, they've been the team to beat. This year, 48 MU PSE members traveled all the way to San Diego to compete and walked away with more awards than any another chapter. The co-ed student organization emerged as finalists in all 14 categories they entered, placing first in eight competitions and receiving a total of $12,500 in scholarships.

PSE faculty advisor, Dr. Don Norris, marketing, remarked on this year's success: "It was truly one of the biggest success years ever as far as number of awards."

"National Convention always provides our chapter with an opportunity to reflect on the growth and development throughout the previous year and the chance to work hard to present those accomplishments in the best possible way to the judges," said PSE chapter president and FSB senior, Chrissy Woodrome. "I think the biggest takeaway for all of the chapter members is the bonding that occurs. Forty-eight members attended this year and all of us were able to support each other in the preparation, the presentations, and the celebration of winning."

FSB junior and PSE Vice President of Public Relations, Allie Engelhart, said she believes in sending a strong contingent to the event: "A big group was needed in order to present all of our projects onsite since we were finalists in every single category we submitted to. There are 70 chapters in the Nation but our fraternity made up 10% of the conference attendees this year. This strong showing indicates how each of us wants to take part in earning the awards that validate the hours of work we pour into providing solutions to our clients and generating philanthropic dollars for our community."

The hard work paid off. Not only did the chapter come back with multiple awards and scholarships, they made an impression on the judges. "I got feedback from many of the judges who I would meet," said Norris. "They sought me out and told me how incredibly well the kids did, the professionalism of their presentations. This really helps the national organization because these are corporate sponsors who pay to be there and consequently they want to see solid folks."

There's no time to rest on laurels. "The biggest challenge is we've got to recreate this every year. We can't go back with the same projects," said Norris. The chapter is already hard at work preparing for an even stronger showing at the 2014 National Convention in Miami, Florida.

  • Lewis F. Gordon Top Chapter Award Second Runner-Up awarded to chapter following a 30-minute presentation on the chapter's year and a Q&A session with all the MU members present.
  • Top Management Team awarded to the leadership board for their work throughout the year.
  • Top Project Manager awarded to Allie Engelhart for her work with Schneider Electric. She led a team to create a social media marketing content plan and philanthropic campaign, both which are being implemented globally.
  • Top Public Relations Strategy awarded to graduating VP of Public Relations, Colten Kidwell and incoming VP of Public Relations, Allie Engelhart for their work developing and implementing strategies for understanding and building the chapter's brand equity.
  • Top Sales Project presented for a multi-campus jersey sale.
  • Top Marketing Project Runner Up presented for the chapter's work with D'Marie, a party products company. The team expanded the company's social media marketing presence and ran an email campaign resulting in a large increase in revenue.
  • Top Marketing Research Project awarded for the chapter's Mead FiveStar project. The team conducted market research to determine what organization products kids need and want.
  • Top Service Project presented for a Date Auction project that raised money for the Karen Wellington Foundation. Proceeds from the event were used to send a mother with cancer and her family on a vacation.
  • Recruitment Fair Challenge Award given to Kate Schumacher, VP of Personnel, who led a team in an onsite demonstration of new member recruitment.
  • PSE Headquarters Video Challenge Award presented to Colten Kidwell, Allie Engelhart, Cole Tyman, and Hillary Persons who created a video about the chapter's philanthropic efforts throughout the year.