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Frequently Asked Questions

What are the official school colors for Miami University?

The official school colors are red and white.  For Miami Red use PANTONE 186

What qualifies as a trademark, logo or symbol?

Any mark, name, logo, symbol, nickname, abbreviation, word, mascot, slogan, insignia uniform or landmark that is associated with Miami University and is distinguished from any other university, team or organization.

What are Miami’s trademarks?

A Miami trademark is any mark, logo, symbol, nickname, letter(s), word or derivative that can be associated with Miami University and can be distinguished from those of other institutions or entities.

Miami has both graphical trademarks and verbiage that are registered with the U.S. Patent and Trademark Office. The graphical trademarks are those that are commonly called “logos” and include the “Beveled-M,” “Miami RedHawks with Hawk Head,” and “Hawk Head” among others. Also trademarked are the president’s or official university seal.

Verbiage that is registered includes “Miami,” “Miami University,” “Miami University RedHawks,” “Miami RedHawks,” “RedHawks,” and “Love and Honor.”

Who must be licensed?

Any person, organization or business that wishes to use Miami’s name, logos, marks, indicia or verbiage on any product, video, advertisements or for any other commercial purpose must have a license prior to production and distribution. This includes businesses that sell to university departments, campus organizations and student organizations that use the product for fundraising and charity. Manufacturers of products bearing Miami marks are required to pay a royalty on the wholesale price of the product. Miami has several types of licenses, which can be found here.

Miami University trademark use in the traditional news media treated as news is not subject to licensing fees.

How long does it take to obtain approval from LRG?

A decision on any license request will depend on the nature and extent of the use being applied for, the number of trademarks involved, the number and diversity of products for which the trademark or trademarks will be used, and other possible factors, such as whether the university believes there is a need to seek legal advice on the application. However, in most cases, an answer will be provided in 30 days or less.

How can you obtain a licensing application?

You can obtain an application for a License Agreement directly from The Licensing Resource Group. This application can be downloaded from their website at: They can also be contacted at: LRG 442 Century Lane, Suite 100 Holland, Michigan 49423 Telephone (616) 395-0676 Facsimile (616) 395-2517 Email:

Do I have to submit art for approval?

Yes, always.  Students organizations/club sports, university departments, and intercollegiate athletics must submit artwork for approval, along with their licensed vendor information.  Requests can be made through the Trademark Usage Request Form.

Licensees will submit artwork through LRG’s trademarx platform.

How much does it cost to become licensed?

Prospective licensees must pay an application fee ($150-$300 depending on the license), and an advance royalty payment between $50 and $100 when the agreement is signed. Miami receives a royalty fee based on the wholesale value of every product sold under the standard commercial and in-state license, which is paid by the licensee quarterly. A yearly renewal fee is also required of those licensees which are renewed.

How does Miami University ensure products are manufactured in an approved facility?

Miami University adopted a Code of Conduct designed to ensure that products bearing the marks of the university are produced under healthy, safe and fair working conditions. As a means of implementing the code and of ensuring, to the degree possible, compliance with the workplace standards that are part of that code, the university has affiliated with the Workers Rights Consortium (WRC). This code summarizes the requirements of the WRC Code of Conduct, which clearly details monitoring, enforcement and inspection requirements.

I would like to sell items with Miami logos on them at a craft fair.  How do I go about doing that?

The Crafter Licensing Program is a great program that allows for independent artisans to participate in Miami University’s licensing program by legally producing product adorned with Miami trademarks and names.  This license is ideal for fans and alumni who are interested in producing small quantities of merchandise for craft fairs and online marketplaces instead of at retail stores.

Through this program, crafters enter into a simple contract with Miami University that grants permissions to individuals to produce and sell licensed product displaying the Miami University indicia.

All individuals must obtain approval prior to using any of Miami University’s trademarks and names on any product. Miami University is the sole owner of all trademarks, names, and logos in reference to the university; therefore, has the right to grant permission as well as protect and enforce the use of its marks.

For more information on this program and to submit an application click here.

Why do I have to use a licensed vendor to print my student organization’s t-shirts or promotional items?

T-shirts and other products used for fund raising, charity and resale are considered “commercial use” and require the collection of royalties from vendors who have a license agreement with Miami. Permission is granted to student organizations to use trademarks from a licensed vendor after the organization has received prior approval from trademark licensing. This process is initiated by using the Trademark Usage Request Form

How are the trademark licensing royalties used?

Royalties generated from the commercial use of Miami’s marks support student scholarships for Miami students, as well as athletic scholarships for student-athletes, less the actual administrative expenses of running the trademark licensing program.

The administrative expenses include maintaining the legal requirements of trademark registration, addressing product infringement, supporting the Workers Rights Consortium efforts to provide better working conditions in factories that produce licensed products and maintaining the Trademark Licensing Office.

I want to have a graduation or wedding cake decorated with a Miami University logo, do I need permission?

Yes, permission to have a cake decorated is as easy as e-mailing the Manager of University Trademarks & Licensing ( with the name of the purchaser, the bakery and its address, and the recipient and simply asking for permission.

What is Love and Honor all about?

Love and Honor is a part of the Miami University Fight Song.  It has unofficially been adopted as a theme for the university both internally and externally.  Simply put, it’s all about showing love for the university, and it is quite an honor to be affiliated with this great school.

Miami Fight Song Lyrics - Love and honor to Miami, Our college old and grand, Proudly we shall ever hail thee, Over all the land, Alma mater now we praise thee, Sing joyfully this lay, Love and honor to Miami, Forever and a day.

West Chester
  • Luxembourg

    John E. Dolibois European Center, Luxembourg

    One of Miami's oldest continuous study abroad programs, the Miami University John E. Dolibois Center (MUDEC) in Luxembourg offers students the opportunity to enroll in Miami classes taught by European-based and Ohio-based Miami faculty. Students enjoy a unique combination of first-class academics, engagement in the local community, and various faculty-guided and independent travel opportunities.

    Château de Differdange
    1, Impasse du Château
    L-4524 Differdange
    Grand Duchy of Luxembourg

    217-222 MacMillan Hall
    501 E. Spring Street
    Oxford, Ohio 45056, USA


    Main Operator: 011-352-582222-1
    Oxford-based Coordinator: 513-529-8600
    Emergency info:

  • West Chester
    West Chester

    Voice of America Learning Center

    Located midway between Cincinnati and Dayton along I-75, the Voice of America Learning Center (VOALC) offers undergraduate and graduate courses and programs drawn from Miami's Regional and Oxford campuses. Home to Miami's MBA program, the Learning Center provides ready access to graduate programs for area educators and courses leading to the BIS degree for undergraduates.

    7847 VOA Park Dr.
    (Corner of VOA Park Dr. and Cox Rd.)
    West Chester, OH 45069


    Main Operator: 513-895-8862
    (From Middletown) 513-217-8862
    Emergency info:

  • Middletown

    Middletown Regional Campus

    Nestled on 141 acres near I-75, Miami University Middletown offers bachelor's degrees, associate degrees, and beginning coursework for most four-year degrees. Nearby Greentree Health Science Academy immerses Miami's nursing and health information technology students in the health care experience while taking classes.

    4200 N. University Blvd.
    Middletown, OH 45042


    Main Operator: 513-727-3200
    (Toll-free) 1-86-MIAMI-MID
    Office of Admission: 513-727-3216
    Campus Status Line: 513-727-3477
    Emergency info:

  • Hamilton

    Hamilton Regional Campus

    A compact, friendly, commuter campus, Miami Hamilton offers bachelor's degrees, associate degrees, and beginning coursework for most four-year degrees. Small class sizes, on-site child care, and flexible scheduling make Miami Hamilton attractive to students at all stages of life and career.

    1601 University Blvd.
    Hamilton, OH 45011


    Main Operator: 513-785-3000
    Office of Admission: 513-785-3111
    Campus Status Line: 513-785-3077
    Emergency info:

  • Oxford

    Miami University, Oxford Ohio

    Nationally recognized as one of the most outstanding undergraduate institutions, Miami University is a public university located in Oxford, Ohio. With a student body of 16,000, Miami effectively combines a wide range of strong academic programs with faculty who love to teach and the personal attention ordinarily found only at much smaller institutions.

    501 E. High St.
    Oxford, OH 45056

    Printable Campus Map

    Main Operator: 513-529-1809
    Office of Admission: 513-529-2531
    Vine Hotline: 513-529-6400
    Emergency info: