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Love and Honor


Meet Our Campus Services Marketing Team

Jess Young | Director of Retail and Marketing 

My goals for the Marketing department focus on four key strategies:

  • Protect the Miami University Brand while helping every Campus Services department realize their full potential to reach their audiences in the most genuine, transparent, and effective manner.
  • Create new and exciting synergies with internal and external stakeholders through new partnerships, products, and endeavors.
  • Streamline processes, creating efficiencies and unrealized capacity to scale our operational capabilities in the areas of consultative strategy, expanded account management, and excellent coordinated public relations delivery.
  • Develop marketing metrics & analytics reported yearly.

My previous experience stems from a decade with Starbucks during their most transformative years (2007 to 2017) where I was able to implement and drive change at every level in the retail sector. I am also privileged to have earned my MBA’15 in Marketing from Miami University, be a Miami Merger, and launch my first of four daughters as an undergraduate (’21) at my alma mater. Love and Honor! I love to hang out with my family, exercise, lead community service initiatives, read books on business strategy & leadership, and enjoy palette knife painting when I find a free minute.

Kathy Crowley | Associate Director of Marketing 

I love to connect human beings, with others, with assistance, with leadership, with enthusiasm, and with success. I enjoy public speaking, small group projects, and meeting new people. I get charged by brainstorming, collaboration and working with creative minds. I see the world through the big picture window and embrace change as it comes.
The Love & Honor of Miami University shines within by the many facets in which I myself have experienced it; as a Miami Student, Alumnae, Merger, Parent and Staff Member. Sharing Miami's mission and vision with our external and internal partners through Campus Services is my priority. 

After earning a Bachelor of Arts in Communications and Public Relations from Miami University, I gained experience in sales, marketing, management and facility operations in the shopping mall, hotel, and the YMCA market. I came full circle by returning to 'the most beautiful campus that ever there was' in 2006 working for The Marcum Hotel & Conference Center, Conference & Event Services and currently with the Campus Services Marketing team. 

Favorite quote: Don’t wait for the storms of your life to pass. Learn to dance in the rain

George Bourelle | Manager of Digital Marketing

As a higher-education professional, my interests and goals are focused on how — as an administrator and digital marketing manager — I can better develop and utilize digital space and technology to:

  • Assist students — specifically, easing their experience in managing aspects outside of the classroom that is essential to success.
  • Promote and advocate for the many services universities offer to students, staff, and faculty.
  • Continuously improve the customer experience in all aspects.
  • Advance processes and technology to help university staff and faculty improve their services.

Prior to Miami University, I served in a leadership capacity in enrollment operations at Wright State and Ohio Universities, in addition to working in the College of Business at Clayton State University. I earned both my Bachelor of Arts degree in English Literature and Technical Writing and my Master of Education degree in Student Affairs in Higher Education from Wright State University in Dayton, Ohio. In the evenings and on weekends I am almost always listening to music, trail running, or playing guitar.

Missy Davish | Manager of Creative Marketing

Missy Davish lives in a world where empty spaces are her canvas. As a Marketing Manager, she has covered vast areas of Miami’s housing, dining, recreation, and business service spaces with her graphic designs in all forms of print media. Missy has a creative vision for empty and unusual spaces that can become an advertising win all around campus.

Missy has a BFA in Graphic Design and a minor in Business from Bowling Green State University. Her professional career has consisted of several design positions, including the University of Toledo and Five Rivers MetroParks in Dayton, Ohio. In addition, she has held managerial positions in both social media and large format printing. Missy joined the management staff at Miami University in 2013.

When Missy is not leading the marketing efforts of the largest department on campus, you can find her teaching gymnastics, boating with friends, and coming up with the next cool craft idea.

Zach Moore | Marketing Account Manager | Recreation & Goggin Ice Arena

I’ve been at the Miami University Recreation Sports Center for a little over a year now. I act as a project manager for our 7 program areas and manage our social media and 5 student marketing assistants. Previously, I worked as a marketing assistant in the Office of Marketing at Wright State University in Dayton, Ohio.

The Recreation Sports Centers offers a wide variety of programs and events throughout the year for students, faculty, staff, and the Oxford Community. We offer both adult and youth programming as well as events and activities for the whole family.

Nicole Byrd | Merchandising & eCommerce Manager | Retail

Both personally and professionally, my life philosophy comes from the great Muhammad Ali: "Impossible is nothing". 
While I love retail in general, I adore retail on a collegiate campus. While I feel our students can learn from us as professionals, I also feel that as professionals we can (and should) learn from our students. I am constantly evaluating how my interactions and our products represent not just the university, but Miami University Retail specifically. While I love identifying a future, I know that obstacles are inevitable and enjoy identifying and overcoming obstacles to get to the end goal. 
Academically I hold a Bachelors Degree from Youngstown State University ('09) & a Masters of Science in Merchandising from North Dakota State University ('16), and I don't plan to stop here. I have resigned myself to be a lifelong student, and while that will not always be formally, I am excited to continue to learn, grow, and advance our retail environment to truly represent what we have to offer to the diverse community of Miami University. 

Support Staff and Students

Patti Ann Cossel | Production Intern

Patti Ann recently graduated from Miami University with a Bachelor of Fine Arts in Architecture. After graduation she started working for Campus Services Marketing as an intern, mainly running the print shop and handling marketing requests. Patti has recently started acting as an account representative for the Miami University Bookstore. When not at work Patti Ann enjoys hiking, reading, cooking, and creating art.

Seth Turner | Social Media Intern

I thoroughly enjoy the power of social media and how it connects people from all over the world. Through this position, I am growing as a young professional and developing skills that I believe I could only learn as part of the Campus Services Marketing team at Miami University. When I’m not working, I love spending time with friends and family, binge watching tv shows, being outside, hiking, and traveling.

Student Marketing Assistants

  • Brenna Kitko
  • Ben Warner
  • Claire DeCamp
  • Michelle Dyrda
  • Brad Harris
  • Tri Nong
  • Will Powell
  • Stefanie Hunniford
  • Liz Shannon
  • Cristion Brown

Recreation Student Marketing Assistants

  • Emily Comos
  • Amanda Parmo
  • Dania Puente
  • Emma Stevenson

Goggin Student Marketing Assistants

  • Maddison White
  • Levi Combs