The minor encompasses all the digital marketing courses offered by Emerging Technology in Business and Design. It builds from theoretical foundations through advanced tactics that are requisite for any practicing digital marketer.
IMS 392 Content Marketing (3 credit hours)
IMS 413 User Experience Research (3)
IMS 414 Web and Social Media Analytics (3)
IMS 418 Social Media Marketing and Online Community Management (3)
IMS 419 Digital Branding (3)
IMS 486 Advanced Digital Marketing (3)
Total hours: 19
501 E. High Street
Oxford, OH 45056
1601 University Blvd.
Hamilton, OH 45011
4200 N. University Blvd.
Middletown, OH 45042
7847 VOA Park Dr.
(Corner of VOA Park Dr. and Cox Rd.)
West Chester, OH 45069
Chateau de Differdange
1, Impasse du Chateau, L-4524 Differdange
Grand Duchy of Luxembourg
217-222 MacMillan Hall
501 E. Spring St.
Oxford, OH 45056, USA