Miamian
Highlighted Measures of Success from 2016-2017:
- Collaborated with enrollment management to create ads for each issue of the magazine to help recruit students. Continued a similar collaboration with alumni and development.
- Mentored student writers, publishing their work in the magazine and adding to their portfolios.
- Miamian Engagement Survey
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Engaged/read versus importance
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Miamian magazine
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Miami emails/newsletters
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Alumni Association emails
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Miami website
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Alumni Association websiteSocial media/online
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- Leveraging engagement to increase involvement
- Alumni interested in attending events are highly engaged with Alumni publications and social media
- The top platforms for this group are
- Miami e-mail newsletter
- Miamian magazine
- Alumni Association email
- Miami website
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