Oakenfull Recognized as Outstanding Teacher

March 2012

Gillian Oakenfull, Director of Experiential Learning and Associate Professor of Marketing, has been honored for excellence in teaching by the Academy of Marketing Science. Dr. Oakenfull will receive the organization's Outstanding Marketing Teacher Award at the AMS annual conference, to be held in May in New Orleans, La.

Dr. Oakenfull was one of three recipients of the award. As a winner, she will participate in a special session at the conference explaining her teaching philosophy and approach. In addition to leading the experiential learning for the marketing department, Dr. Oakenfull serves as leader of the Strategy Works program, a fully integrated marketing experience in which teams of students take on real-world business challenges for major companies. She also supervises the marketing capstone HighWire Brand Studio which involves students in creating branding programs for clients.

"I'm thrilled to be recognized for my teaching by the Academy of Marketing Science," commented Dr. Oakenfull. "I look forward to sharing my work in developing experiential learning opportunities within the Farmer School at the Annual Conference this summer. To me, this award provides further evidence that the learning opportunities available to Farmer school students are at the leading edge of business education."

"We're exceptionally pleased that Dr. Oakenfull has received due recognition for her excellence in teaching," said Farmer School Dean Roger Jenkins, Mitchell P. Rales Professor of Business Leadership. "This award is testament to the truly world-class quality of instruction that the Farmer School offers to our students. Please join me in congratulating Gillian on this wonderful accomplishment."