Alpha Kappa Psi races to fill children's backpacks with books

October 2013

This Halloween, Farmer School students are helping children in need in a fun way. Co-ed professional business fraternity Alpha Kappa Psi is partnering with KPMG to sponsor a 5k/1k race called "Trick or Trot for Kids" to benefit the children's literacy program, "First Book" and, ultimately, the children of Winton Hills.

According to Alpha Kappa Psi, many children in Winton Hills have no reliable access to school supplies or reading materials. The proceeds from this race will go toward helping supply children at the Winton Hills Academy with the tools they need to combat illiteracy: for every $10 donation, five books can be purchased for children in need.

This is the second year for the Trick or Trot for Kids. The head of the marketing committee for the event, sophomore Finance major Eric Niehaus, is confident that the event will help the community in more ways than one. "We did the same kind of event last year for the people of Newtown, Connecticut," he said. "The idea is that the event will be systematic and sustainable and that we will be able to do it every year and improve upon it. Ultimately, the goal is to benefit the kids."

According to the website for the race, more than 80 percent of the pre-school and after-school programs serving low-income families have no books at all for the children they serve. KPMG's Family for Literacy program, established in 2008, partners with the non-profit organization First Book in order to make a difference in the communities where this is a harsh reality.

"Alpha Kappa Psi at Miami University believes we should use our business knowledge, abilities and connections in ways that can positively impact others' lives," says Jordan Heigel, VP of Philanthropy of Alpha Kappa Psi. "The proceeds from this event, which benefit First Book, can make a difference in the lives of children across the United States who do not have access to books."

The event also gives Farmer School students valuable experience in dealing with non-profits and giving back to the community."Planning this event," Jordan said, "is a learning experience for all those involved and allows for skills development which we can implement on an even larger scale after graduation as we enter the business world as professionals."

The Alpha Kappa Psi and KPMG Trick or Trot for Kids race will take place on October 27th at 12 p.m. at Miami near the Sundial in the South Quad. Students are encouraged to sign up to run/walk or to donate at In the Halloween spirit, runners can wear costumes to the race!