Sina Esteky

Assistant Professor



Academic Background

  • Dual Ph.D. in Business Administration (Marketing) and Architecture (Design Studies) University of Michigan, Ann Arbor, MI. April 2017
  • Master of Science in Architecture (Design Studies); Minor in Psychology University of Michigan, Ann Arbor, MI. December 2013
  • Bachelor of Science in Architectural Engineering Shahid Beheshti University, Tehran, Iran. April 2009

Academic & Professional Experience

  • Assistant Professor of Marketing Farmer School of Business, Miami University, Oxford, OH, May 2017 – present
  • Affiliated Faculty Member Armstrong Institute for Interactive Media Studies, Miami University, Oxford, OH, August 2019 – present
  • Research Associate Ross School of Business, University of Michigan, Ann Arbor, MI, September 2015 – April 2017
  • Research Consultant Perkins Will/ University of California San Francisco, San Francisco, CA, January 2016 – April 2016
  • Research Consultant, Research & Development Associate Walt Disney Imagineering Research & Development/ Carnegie Mellon University, Pittsburgh, PA, June 2014 – April 2016
  • Graduate Student Research Assistant University of Michigan, Ann Arbor, MI, January 2010 – April 2015
  • Research Associate University of Witwatersrand, Johannesburg, South Africa, June 2007 – August 2007

Recent Publications

  • Esteky, Sina, Jean D. Wineman, and David B. Wooten (2018), “The Influence of Physical Elevation in Buildings on Risk Preferences: Evidence from a Pilot and Four Field Studies”. Journal of Consumer Psychology. 28 (July), 487 - 494.

Honors & Awards

  • Alumni Teaching Scholar, Miami University, 2018-2019
  • Faculty Summer Research Grant, Farmer School of Business, Miami University, 2017, 2018, 2019
  • Research Grant - Rackham Summer Research Grant, University of Michigan ($3,200), 2016
  • Research Grant - Rackham Graduate Student Research Grant, University of Michigan ($3,000), 2015
  • Travel Fellowship – Ross School of Business, University of Michigan ($2,000, $2,000), 2015, 2016
  • Travel Grant - Rackham Conference Travel Grant, University of Michigan ($800, $1,300, $1,050), 2014, 2015, 2016
  • Fellowship Award - Doctor of Architecture Fellowship, Taubman College of Architecture and Urban Planning, University of Michigan ($3,500, $4,700), 2011, 2015
  • Scholarship - Milton G. Kendrick and Josephine H. Kendrick Award for Excellence in Business Research. Ross School of Business, University of Michigan ($3,500), 2014
  • Research Grant - Young Researcher Grant, Walt Disney Company ($5,000), 2014
  • Scholarship - Thomas A. Languis Scholarship in Architecture and Law, University of Michigan ($4,000), 2013
  • Scholarship - Victoria J. Lentz Memorial Scholarship. Taubman College of Architecture and Urban Planning, University of Michigan ($7,000), 2012
  • Fellowship Award – Strategic Research and Training in Health Care, Technology, & Place, Canadian Institutes of Health Research ($25,000), 2011
  • Fellowship Award - Schulich Graduate Fellowship. ($25,000), 2011
  • Fellowship Award - William Wayne Caudill Graduate Student Fellowship. ($24,000), 2011
  • Scholarship - “Better Cities for People with Disabilities” Scholarship. ($500), 2010
  • Award - for Overall Achievement, Leadership and Excellence in Academic Research, Shahid Beheshti University, 2008
  • Travel Fellowship - The Rockefeller Foundation & Center for Sustainable Urban Development at Columbia University, ($2,500), 2007
  • Dean’s Award - School of Architecture & Urban Planning, Shahid Beheshti University, (Awarded to top 10% of incoming students), 2004
  • Ranked 771st out of 600,000 applicants (Top 0.1%) in the Iranian Nationwide Undergraduate Admission Exam (Mathematics & Physics Division), 2004


Dr. Sina Esteky is an Assistant Professor of Marketing in the Farmer School of Business at Miami University. He holds dual PhDs in business administration (marketing) and architecture (design studies) from the University of Michigan. Additionally, he earned a MSc in architecture with a minor in psychology at the University of Michigan, and a bachelor's in architectural engineering from the National University of Iran. Sina's research focuses on the consequences of design on consumer behavior in physical and virtual environments. For instance, his work has helped better understand how and when architectural and sensory design elements impact people's risk-taking behaviors, pro-social and pro-environmental decisions, eating behavior, and their engagement in collaborative innovation. His research has been published in academic journals such as the Journal of Consumer Psychology, and featured by media outlets such as the Wall Street Journal, Fortune, CNBC, The Atlantic, LA Times, Chicago Tribune, Houston Chronicle, MSN, MarketWatch, and Yahoo! Finance. Sina's teaching interests are in Branding, Digital Marketing, Consumer Behavior, Creativity and Innovation, Sensory Marketing, and Design Thinking.


  • FALL 2020
  • MKT 435 A HYBRID TR|TR 10:05AM-11:25AM|10:05AM-11:25AM FSB 0028|WEB
  • MKT 435 B HYBRID TR|TR 11:40AM-1:00PM|11:40AM-1:00PM FSB|WEB
  • MKT 435 C HYBRID TR|TR 1:15PM-2:35PM|1:15PM-2:35PM WEB|FSB 0028
Sina Esteky

Contact Information


* Accessible version of PDF available upon request.