The Knowledge Cafe Spring Schedule Announced

Topics and speakers for April sessions of The Knowledge Café have been announced.

Marcus Reed will present "Finessing The Art of Social Media" on April 18 in Verity Lodge on the Miami Regionals' Middletown campus. Social media is everywhere and it is an integral part of our culture. In this session, we will discuss several platforms in order to use social media in both the professional and personal areas of our lives. Connecting with the world through a "like" or a "share" is the greatest means of creating community and increasing involvement. As a social media user, you can drive traffic to your social media profile through storytelling, content creation, and overall professionalism. We will also learn to use social media sites, such as Instagram, to it's fullest potential. Social media is as much an art as it is a science.

Dr. Susan Baim will present "Creating Great Content Based On Your Customer Service Experiences" on April 25 in Verity Lodge on the Miami Regionals' Middletown campus. If your social media content is not attracting followers, do you know why? The session will focus on the problems of your customers. Solve the problems. Give your customers a solution(s). You will hear some non-proprietary customer stories that you will not believe! Bring your own stories of difficult or unusual customer interactions and what you learned from them. How did you resolve their issue(s)? Did you want them to return as repeat customers? Why or why not? Join in the discussion!

The Knowledge Café, led by Dr. Susan Baim, is patterned after a European concept of "Knowledge Cafés" designed to build a body of collective knowledge on topics of mutual interest. Participants contribute their own expertise to discussions and forums while learning from experts on the topics of interest.

The Knowledge Café meets from 2 p.m. to 4 p.m. Sessions are always free and light refreshments will be provided at no charge to participants. RSVPs are requested, but not required, and can be made to Dr. Baim at baimsa@miamioh.edu, or by calling (513) 727-3444.

The Knowledge Café is funded by a generous grant from the Dolibois Faculty Development Fund at Miami University.

Verity Lodge is located at 4200 N. University Blvd. on the Miami Regionals' Middletown campus.