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2019 A.A.B. Marketing Management Technology Course Plan

First Year, Semester 1
Course Name Hours
ENG 111 English Composition 3
CMR 105 Intro to Marketing 3
CMR 111 Intro to Management 3
CMR 181 Computers and Business
STC 136 Intro to Interpersonal Communication 3

Total Semester Credit Hours: 15

First Year, Semester 2
Course Name Hours
CMR 101 Intro to Accounting 3
CMR 106 Intro to Business & the Economy 3
CMR 108 Intro to Business Law 3
MTH 119 Quantitative Reasoning or STA 261 Statistics 4
MPF III Global Perspectives or IV Natural Science 3

Total Semester Credit Hours: 16

Second Year, Semester 1
Course Name Hours
CMR 261 Customer Service & Satisfaction 3
CMR 263 Sales & Promotion 3
EGS 215 Workplace Writing 3
MPF III Global Perspectives or IV Natural Science 3
ELECTIVE Elective 3-4

Total Semester Credit Hours: 15-16

Second Year, Semester 2
Course Name Hours
CMR 207 Management Planning/Control 3
CMR 266 Consumer Behavior 3
CMR 282 Computer-based Business Analysis 3
CMR 284 Emerging Digital Tech for Business 3
ELECTIVE ELECTIVE 3

Total Semester Credit Hours: 15-16

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CONTACT INFORMATION

Department of Commerce

Voice of America Learning Center
7847 VOA Park Drive
West Chester, OH 45069
513-785-7706