University Communications and Marketing

The Creative team brings ideas to life through thoughtful, brand-aligned design. We offer expertise in graphic design, visual identity, and creative direction for both print and digital formats. From campaign concepts to everyday communications, we help ensure your materials are visually engaging, cohesive, and on brand.

Explore Creative Insights and How-Tos

Our Photo and Video team specializes in capturing the people, places, and moments that define the university experience. We provide photography and video production for events, promotional storytelling, academic features, and more. Whether you're looking to document, promote, or inspire, we deliver high-quality visual content tailored to your goals.

Learn more about photo/video services

We partner with campus units to develop clear, engaging written communications. Our team provides support in content creation, messaging strategy, editorial planning, and storytelling across platforms. With a focus on consistency, voice, and audience connection, we help ensure your message is effective, meaningful, and aligned with university goals.

Latest Writing Tips and Storytelling Tools

The Web Marketing team collaborates with campus units to build and maintain effective, user-centered websites. We provide support in content planning, SEO, accessibility, and performance tracking. With a focus on usability and alignment with university standards, we help ensure your site works well for both you and your audiences.

Web Marketing Updates and How-Tos

Our team oversees the authorized use of the University’s name and all official marks to protect Miami’s reputation and uphold high standards. We regulate commercial and promotional uses both on and off campus, ensuring that all applications of the university’s brand align with established guidelines and reflect its excellence.

Learn more about Trademarks and Licensing

Latest Trademarks and Licensing News

Our digital marketing and social media team partners with campus units to enhance the university’s online presence and engagement. We provide support and guidance for content creation, social media strategy, and paid digital advertising. From managing official channels to running targeted campaigns, we help you reach the right audiences, tell your story effectively, and support your marketing and communication goals.

Stay Current in Social and Digital Marketing

Email marketing offers a cost-effective way to connect directly with your audiences in their everyday inboxes. Using Emma, the university’s enterprise email platform, campus partners can effortlessly design branded, professional emails without any coding. The system also enables audience segmentation for personalized messaging, automated scheduling to optimize delivery, A/B testing to refine content, and detailed analytics to measure success—helping you communicate clearly and effectively.

Improve Your Emails — Tips and Guides

Self-Service Resources

• Request Emma Email Account Services
• Log in to Emma
• Create a Miami Branded Email Signature

Our team is dedicated to keeping both internal and external audiences informed about the latest Miami news and events. We provide public and media relations services, communications support, and essential administrative information for the university community. Through official channels like Miami Matters, we engage our internal audience—empowering them to share Miami’s story and strengthen the university’s brand across all platforms.