Jenny Rooney

Biography

A business journalist for 25 years, Jenny is Communities Director and Chair of the CMO Network at Forbes, where she oversees strategic development of content, experiences, networking and tools that serve C-suite executives, business owners and entrepreneurs. She reports on industry trends, research and news; has interviewed hundreds of CEOs and CMOs as part of her ongoing Forbes CMO Video Interview Series; developed the Forbes CMO University Alumni Series, connecting marketing practitioners with marketing academics and students; launched Forbes CMO Next, an annual list of 50 game-changing CMOs; served on the advisory team for the ANA's CMO Talent Challenge; oversees development of the Forbes 30 Under 30 in Marketing and Advertising list; and plays an integral role in the development of topics, content and programming for Forbes CMO Practice events throughout the year, particularly the annual, invitation-only Forbes CMO Summit. She also serves as co-host of Wharton Business Radio’s monthly “CMO Spotlight” show on SiriusXM.

Jenny was one of six Irish America Power Women inductees in 2018, and she was named one of the Top 20 Women in Marketing by Agency Spotter in 2017. She was a member of the Leadership Council of the Media for Social Impact Summit; a member of the 2017 Midas Executive Jury; and a member of the CMO Outlook Advisory Board.

She also consults with universities on marketing-curriculum development.
Experience includes editorial posts at premier business publications Advertising Age, Sales & Marketing Management, Business 2.0 and Chief Executive. A recipient of the Jesse H. Neal National Business Journalism Award, her areas of focus have included marketing, advertising and sales; leadership and management issues; digital and emerging media; and talent development. She serves as a guest speaker, panelist and moderator at industry events and has provided commentary for various media outlets.

She graduated from Miami University in 1992 with a Bachelor of Arts degree in English Literature and Creative Writing and from Ohio University in 1994 with a Master of Science degree in Magazine Journalism.