Learning Outcomes

Accountancy

1. Technical accounting topics: Knowledge of standards and processes needed to perform tasks and make judgments within specific accounting domains (e.g., financial, managerial, auditing, tax, systems, and ethics).
2. Data analytics: Knowledge and skills regarding how modeling and big data sets can be used to improve decision-making.
3. Holistic business understanding: Integrative industry and business perspectives (vs. siloed business functions such as finance or marketing.
4. Research skills: Ability to recognize the need to use research tools and sources, as well to apply such insights gained to business problems.
5. Unstructured business problems: Ability to understand and solve business problems that are presented in an unstructured or ambiguous fashion (versus rote knowledge of technical standards).
6. Technical tool exposure: Exposure to technical / data analysis tools (versus proficiency).
7. Writing/communication: Skills for business communication across a variety of contexts.

1. Data analytics: Knowledge and skills regarding how modeling and big data sets can be used to improve decision-making.
2. Holistic business understanding: Integrative industry and business perspectives (vs. siloed business functions such as finance or marketing).
3. Research skills: Ability to recognize the need to use research tools and sources as well to apply such insights gained to business problems.
4. Unstructured business problems: Ability to understand and solve business problems that are presented in an unstructured or ambiguous fashion (versus rote knowledge of technical standards).
5. Technical tool exposure: Exposure to technical/data analysis tools (versus proficiency).
6. Writing/communication: Skills for business communication across a variety of contexts.

1. Cybersecurity management knowledge: Understand cybersecurity management fundamentals across several domains including accounting information systems, networking and security threats, IT governance, cyber risk management, and audits. 
2. Cybersecurity technologies knowledge: Examine technologies in the cybersecurity space and the business use cases of these technologies. 

Deals Certificate

1. Transactions technical knowledge: Examine corporate transaction basics through a multi-disciplinary lens incorporating accounting, finance, tax, business law, valuation, and due diligence. 
2. Transactions skills: Use skills needed for careers in transaction advisory services, investment banking, or mergers and acquisitions.
3.  

Economics

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Economics, B.S. 

1. Identify and apply economic principles to solve problems.
2. Evaluate economic phenomenon using appropriate disciplinary methods for a general audience.
3. Conduct and convey the results of an empirical analysis for a general audience.
4. Communicate to a professional audience an analysis of a research question using professional. technical, published economics papers.

1. Explain and predict economic phenomena using theoretical and mathematical models.
2. Communicate the results of an empirical economic analysis to a professional audience.
3. Use a programming language to model economic phenomena.

Entrepreneurship

1. Develop a feasible model for an emerging media startup grounded in UX research and supported with a digital marketing plan.
2. Create a digital prototype of an emerging media product or platform and validate the prototype.
3. Apply a depth of practical methods in the management of an emerging media organization. Specifically, a depth in building a tech startup, programming, design, or tournament organization.
4. Implement emerging media best practices in a practical experience with an organization that leverages emerging technology to meet actual business needs.

Entrepreneurship Co-Major

1. Demonstrate an understanding of the role of entrepreneurship (startup, corporate and social) in the contemporary global business environment.
2. Identify, analyze, and evaluate viable entrepreneurial opportunities that create economic and social value in an ethical manner.
3. Demonstrate an ability to work collaboratively in entrepreneurial contexts.
4. Communicate effectively, both in writing and in speech, about themselves and their ideas.
5. Construct a sustainable business model and identify the appropriate resources to pursue it.

1. Demonstrate the purpose and processes of a wide variety of techniques and exercises that help spark the creative process.
2. Effectively select techniques that best fit student’s personality and apply them to different business and personal situations.
3. Generate a markedly higher number of innovative ideas when confronted with a task or problem.
4. Recognize creative blocks when they are imposed by others, imposed on oneself, as well as when one is imposing blocks on others.
5. Foster a mindset of innovation and creativity, understanding how to develop and implement novel ideas within a business context.

Social Entrepreneurship Certificate

1. Demonstrate an understanding of the role of social entrepreneurship in the contemporary global business environment.
2. Communicate the broader domain of social enterprise including social entrepreneurship, NGOs, corporate social responsibility (CSR) / philanthropy, public-private partnerships, and governmental programs/public policy programs.
3. Apply the entrepreneurial method and entrepreneurial toolsets to addressing social and environmental problems.
4. Consider and articulate personal potential and interest in integrating work to address social and environmental issues into your career.
5. Demonstrate development, testing, implementation, measurement, and evaluation of social ventures/ programs/ products/services/initiatives.

Start-Up Entrepreneurship Certificate

1. Demonstrate an understanding of the role of startup entrepreneurship in the contemporary global business environment.
2. Consider, assess, and articulate personal potential and interest in becoming an entrepreneur and using the mindset, toolset, and skillset into student’s career.
3. Communicate a working knowledge of the concepts, opportunities and challenges of startup entrepreneurship.
4. Construct a sustainable business model and identify the appropriate resources to pursue it.

Finance

1. Competent financial practitioners, with the ability to interpret and analyze financial data.
2. Critical thinkers who can weigh the costs and benefits of alternatives and make rational financial decisions.
3. Professionals with exceptional communication and interpersonal skills.
4. Ethical decision-makers.

1. Gather and interpret data about the surrounding real estate environment to determine the suitability of a real estate investment or development.
2. Apply valuation techniques and make objective decisions.
3. Assess risk and return characteristics of real estate opportunities.
4. Determine the effect of legal and regulatory requirements, and ownership and organizational structures on real estate investment and development.
5. Effectively communicate the analysis of real estate investment and development.

Global Studies

Business in the Global Market Certificate

1. Students will develop an increased awareness of business practices in other parts of the world through individual exploration and discussion with others in the program.
2. Students will gain a foundation on which to build an understanding of the role their selected concentration region plays in the global economy.
3. Students will develop a deeper understanding of their business course content through the lens of intercultural and global competence.
4. Students will better understand their own cultural context through individual assessments and evaluative comparisons to their chosen geographical location.
5. Students will develop a set of language and communication skills that can be translated to global business practices.

Information Systems and Analytics

1. Identify and frame data-related business problems and opportunities using analytical methods.
2. Describe how data are collected, stored, retrieved, analyzed, and communicated to direct data-driven decision-making.
3. Gather, store, and preprocess data to produce data sets for analytical purposes.
4. Apply appropriate methods for data analysis including descriptive, predictive, and prescriptive models.
5. Effectively communicate the results of a data analysis to stakeholders.

1. Identify and frame business problems and opportunities to address using information technologies and analytical methods.
2. Collect, store, manipulate, retrieve, and process data for improved decision-making.
3. Explain and apply data communications concepts for management of business operations.
4. Use agile methods to analyze IT technology projects and communicate with business and technical stakeholders.

In addition, graduates of the Information Systems concentration will be able to:

• Identify and articulate issues and opportunities created support businesses as they leverage information technology for success.

In addition, graduates of the Cybersecurity Management concentration will be able to:

• Analyze information security risks, threats to develop, implement and audit appropriate security controls, plans and policies.

Master of Science in Business Analytics

1. Describe the strategic uses of technology development, data curation, and analytics to leverage data for a competitive advantage in business.
2. Construct and manipulate both structured and unstructured data to produce data sets for analytical purposes.
3. Apply appropriate methods for data analysis including descriptive, predictive, and prescriptive methods.
4. Appropriately document and communicate the analytics process.

1. Identify and frame data-related business problems and opportunities using analytical methods.
2. Describe how data are collected, stored, retrieved, analyzed, and communicated to direct data-driven decision-making.
3. Gather, store, and preprocess data to produce data sets for analytical purposes.
4. Apply appropriate methods for data analysis including descriptive, predictive, and prescriptive models.
5. Effectively communicate the results of a data analysis to stakeholders.

1. Describe the strategic uses of technology development, data curation, and analytics to leverage data for a competitive advantage in business.
2. Construct and manipulate both structured and unstructured data to produce data sets for analytical purposes.

1. Apply appropriate methods for data analysis including descriptive, predictive, and prescriptive methods.
2. Appropriately document and communicate the analytics process.

1. Identify and frame data-related business problems and opportunities using analytical methods.
2. Apply appropriate descriptive and predictive methods for data analysis.

Management

1. Collect and analyze data, ultimately providing decision recommendations.
2. Create information systems to aid in making resource-related decisions.
3. Integrate course content knowledge along with critical thinking and technological skills to address specific supply chain issues and challenges that typically arise in the business world.
4. Demonstrate how a firm leverages its supply chain management capabilities to position itself strategically within an industry.
5. Recognize and apply logistics concepts and solutions to common business problems and activities.

1. Analyze human resource problems, propose appropriate solutions, and evaluate those solutions.
2. Demonstrate working knowledge of tools commonly used by professionals in the field of management to measure and analyze cultural diversity and interpret relevant implications for various management competencies, including communication, leadership, negotiations, or decision-making.
3. Utilize a range of leadership frameworks and theories to analyze and understand differences in leadership effectiveness at the personal, team, and organizational level.
4. Systematically assess the effectiveness of workplace programs or policies using appropriate research methodologies and make informed recommendations based on careful analysis of costs and benefits.

1. Contribute new knowledge and insights that informs the practice of business.
2. Demonstrate a critical understanding of the role of data-driven decision-making in business.
3. Develop content mastery in the fundamentals of managerial decision-making in a competitive business context.
4. Analyze business problems that require critical understanding of strategic thinking, creative problem-solving, leadership and effective teamwork, entrepreneurial thinking, and ethical decision-making.

Marketing

1. Students will examine and differentiate foundational marketing concepts related to marketing planning, buyer behavior, targeting and positioning, and satisfying market opportunities.
2. Determine which of the many research tools used by marketing professionals is situationally appropriate, and utilize those tools to collect, analyze, and interpret data, then communicate informed recommendations for decision-making.
3. Demonstrate the ability to think critically and creatively to develop ideas and solve problems, and competently communicate those ideas to a variety of diverse stakeholders.
4. Demonstrate an ability to successfully address issues of diversity in consumer markets and address diverse market segments with appropriate marketing strategies.

Healthcare Sales Certificate

1. Comprehensive Industry Knowledge: Graduates will acquire a deep understanding of the healthcare industry, including its structure, regulatory environment, and evolving trends. They will demonstrate proficiency in explaining various healthcare delivery models and the clinical applications of healthcare products and services.
2. Effective Sales Skills and Ethics: Graduates will develop effective sales techniques and strategies tailored to the healthcare sector. They will also demonstrate a strong commitment to ethical practices and compliance with healthcare regulations, ensuring trustworthiness and integrity in their sales efforts.
3. Customer-Centric Relationship Building: Graduates will master the art of building and maintaining long-term relationships with healthcare providers, institutions, and professionals. They will enhance their communication, negotiation, and presentation skills to effectively address the unique needs and challenges of healthcare customers.
4. Data-Driven Sales Excellence: Graduates will excel in utilizing market research, data analysis, and technology tools to inform sales strategies, streamline processes, and improve performance. They will also exhibit proficiency in post-sales support, customer satisfaction, and continuous professional development to excel in the dynamic field of healthcare sales. 

MBA

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MBA

Problem Solving:

1. Utilize analytical frameworks to understand and solve complex business problems.
2. Analyze data and draw conclusions based on these analyses.
3. Work with individuals from diverse backgrounds and perspectives to effectively address technical and organizational challenges.

1. Work across functional disciplines in an efficient and effective manner.
2. Integrate business decision-making from an enterprise perspective.
3. Develop innovative business solutions via cross-functional collaboration.

1. Understand the core components of a strategic planning framework.
2. Develop organizational strategies that create sustainable advantage.
3. Develop holistic business strategy implementation plans.

1. Demonstrate an in-depth knowledge of the business techniques specific to their area of concentration.
2. Apply basic business techniques in their area of concentration.