Skip to Main Content
RedHawk50-2025

#28-Orange Logic

Orange Logic is an enterprise software company focused on digital asset management (DAM). Our platform helps organizations manage, organize, and distribute their digital media libraries — enabling teams to store, search, protect, and collaborate on content across workflows. The company was founded in 1998 in Irvine, California. We began when the founder developed a solution for a photo agency struggling with their digital archive, which evolved into Orange Logic’s DAM platform. Over the years, the company expanded globally and now serves clients across many industries, from retail and media to finance and government.

RedHawk50-2025

#28-Orange Logic

Brian McLaughlin

Brian McLaughlin, CEO

Class of 1989
Farmer School of Business
Major: Marketing